Designing and Managing a Research Project: A Business - download pdf or read online

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By Michael J. Polonsky,David S. Waller

Designing and coping with a examine venture: A enterprise Student’s advisor, 3rd Edition is a realistic, step by step consultant that indicates company scholars easy methods to effectively behavior a study venture, from picking the subject to featuring the consequences. Michael Jay Polonsky and David Scott Waller have utilized their decades of expertise in supervising pupil initiatives to supply examples of exact examine difficulties and to supply sensible recommendations. special to this e-book is the inclusion of chapters on subject matters reminiscent of supervision, staff paintings and ethics, and either qualitative and quantitative facts research, with hyperlinks supplied to quite a number on-line assets, in addition to examples from pupil projects.

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Designing and Managing a Research Project: A Business Student's Guide by Michael J. Polonsky,David S. Waller


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